(ARA) – Millions of Americans are pursuing the dream of owning their own business. For those developing and growing their concept among an increasingly large field of independent business owners, the need to stand out in the crowd can’t be overstated. Some small business owners are finding that the traditional idea of working out of the home needs some refreshing in order to ensure success.
“In this information age, ‘work’ is no longer a place; it is something you do,” says Ralph Gregory, founder and CEO of Intelligent Office. “And you can do it from most anywhere with the right support services.”
- Strike a balance. Maintaining a work-life balance is one of the most important parts of working independently, and, for many people, it’s the reason they decided to start their own business. However, striking a good balance means that there shouldn’t be too much home in your work, but also that there shouldn’t be too much work in your home. Having a dedicated space to work from outside the home allows you the freedom to work independently without your work encroaching on your home.
There are plenty of independent small business owners who work from a corner of their homes or by going from café to café, but for many there is a better way to operate. By using virtual office space and virtual assistant services, small business owners can offer clients the professionalism and services that they’d expect from larger companies, but with the personal touch that sets small businesses apart.